• CASE STUDY — B2B SAAS Designing an AI-Assisted Customer Success Operating Model A mid-market B2B SaaS company’s Customer Success team had adopted four different AI tools in an ad hoc way — overlapping use cases, no shared framework, and uneven quality in customer responses. AI showed up in the workflow, but it wasn’t embedded […]
CASE STUDY — B2B SAAS Read More »
• Case Study — Financial Services Turning a Stalled AI Pilot Into a Working Content Workflow An AI content workflow only works when humans still own judgment, compliance, and final review.A mid-size financial services team invested in an AI writing tool, but adoption flatlined after three months. I mapped the existing content process, identified where
Case Study — Financial Services Read More »
AI use case prioritisation for a mid‑size product organisation: moving from scattered AI experiments to a clear 12‑month roadmap with four high‑impact, governed use cases.
An AI readiness audit for product organisations: a practical, quietly opinionated look at how to prioritise AI use cases, redesign workflows, and turn scattered experiments into an adoption plan that teams can actually use.
Apple knows how to make virtue gleam. The latest example is the short film around the Hikawa Grip & Stand for iPhone, designed by Bailey Hikawa and presented as an accessibility-minded object for ‘everyone, however you hold iPhone’. The accessory is real. The design intent appears real. The need is real. But the story Apple is telling about it is more complicated than the film lets on.
Apple’s accessibility story is getting better at looking like generosity Read More »
Google’s I/O 2026 keynote was polished, generous with its human-interest stories, and very light on the small print. This piece walks through all seven chapters — Omni, Antigravity, Spark, Search, Gemini, Generative Media, and Intelligent Eyewear — and asks the question the stage never did: what does it actually cost to let Google run your digital life?
Google Wants to Be Your Agent. Read the Small Print. Read More »
Anthropic’s latest Claude Code and Claude Cowork videos are not product fluff; they are a quiet blueprint for how developers, sales, marketing ops and lawyers will see their jobs rewritten by AI.
AI stopped being a lab experiment this week and started to look like infrastructure, as OpenAI, Anthropic, Google, xAI and Palo Alto all raced to embed agents inside real organisations.
The Week AI Left the Lab Read More »
A practical guide to choosing AI design tools by workflow stage, so teams can reduce rework, control costs, and build stronger design systems.
AI-Powered Design Systems Are Not One Category. Use the Right Tool or Pay Twice. Read More »
Claude Code is not trying to win on prettier autocomplete. It is quietly turning the dev environment into a network of supervised agents, opinionated tools and tight permissions – a move that matters far more to real teams than another benchmark chart.
