Split image contrasting fast, noisy instant answers with slower, focused deep research symbolised by a hare and a tortoise.

The Death of the Chatbot: Why Marketers Need to Embrace ‘Slow AI’

Most AI tools reward speed. This piece argues for something different: “Slow AI” that takes 45 minutes, not 4 seconds, to think. By using Claude’s research mode and projects like a digital analyst, marketers can trade cheap volume for deep insight and real strategic advantage.

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