what I do.
ask me about brand, UX, and AI systems.
work with teams that deal in complexity—research‑heavy brands, internal comms teams, SaaS products, and impact‑driven organizations. The through line is simple: I help you turn messy narratives, scattered channels, and AI‑shaped tools into clear stories, workflows, and interfaces that people actually use.
Capabilities.
ai / digital marketing.
I audit your funnels, fix weak points in the journey, and design experiments that move sign‑ups, activation, and revenue—not just vanity metrics.
ux research, content, and design.
I run lean research, turn findings into flows, and write the interface copy that makes your product and journeys easy to understand and act on.
ai agents and workflow automation.
I design and build small, focused AI agents and automations that plug into your existing tools, cut manual work, and give teams clearer ways to get things done.
communications and leadership messaging.
I help founders and leaders explain AI work in clear, grounded language—across decks, emails, and internal docs—so teams know what’s changing, why it matters, and what to do next.
All Services.
statistics.
what the work has actually moved.
I don’t rate myself in software percentages. I care about what changed for the team: better engagement, cleaner funnels, and systems that keep working after the first launch. A few signals from recent work:
internal comms engagement
95% open rate, 100% CTR, +86% intranet engagement (Microsoft).
thought‑leadership performance
+38% organic traffic, +57.5% time‑on‑page (ISB Insight).
demand generation efficiency
+28% CTR, –22% CPL/CPA, +27% lead‑to‑qualification (Monocept).
content cadence + consistency
2× publishing cadence while maintaining quality gates (ISB Insight / Microsoft programs).